Sometimes, high-frequency phrases are used in title and h1 that are too general. Because of this, the headings can overlap and “confuse” search engines. For example, on the website of a law firm, there are two pages called “Civil Disputes”, the first is commercial with a description of the service, and the second is an informational article. Read about important meta tags and headings for SEO in this article . And here is an instruction on how to quickly collect meta tags and headings of a site using the PromoPult parser . The data obtained will help get rid of duplicates.
Read also:
Product analytics and query selection in Yandex Webmaster
How to detect cannibalization
There is no specific tool that would clearly indicate netherlands phone number material cannibalization. But if you regularly monitor the parameters of the site, you will notice some signs that indicate a problem:
Positions for one or more related keywords drop by 5–20 points.
The page is “storming”, that is, it falls out and then returns to the top again.
Traffic on one or more pages drops, while overall site traffic remains stable.
The most obvious signal indicating cannibalization is that the relevant page for the query has changed.
The SEO module PromoPult will help you quickly and clearly track the site's position in search . The platform has a whole set of tools for promoting and analyzing the site. You can monitor the dynamics of positions in Yandex and Google, track traffic, and the system automatically determines the relevant page for each key request when creating a project.
Too general keywords in meta tags and titles
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