'Lady Gaga Nike's Biggest Competitor'glauumartinss-lady-gaga-nike-shoes-Favim.com-174177
Chad also recommends studying the so-called 'Fan Overlap'. An example of a fan overlap is the fact that 30% of Nike fans are also fans of Lady Gaga. The Fan Overlap between both pages is therefore 30%. This makes Lady Gaga a direct competitor of Nike. After all, they both fight for a spot in the news overview. Of the people who are fans of Adidas or Nike, only 15% are fans of both pages. Here the Fan Overlap is therefore 15%. The conclusion is that Lady Gaga is a bigger Facebook competitor for Nike than Adidas in this case!
Facebook and increase the reach of your posts turkey mobile phone number list Chad says you need to learn from the #wins & #fails of overlapping pages. What kind of content works for them? Does it match your page What days do they post? Are there gaps in this schedule where the number of competing posts is lower? Although the 'Fan Overlap' idea is interesting, we can't do anything with it today. It is not possible to find out which other pages your fans are connected to. Chad is currently building a new service for this problem, which will tell you the top 5 overlapping pages for $20 per page. By the way, this only concerns 'on fire' pages, as you can read on FanOverlap.com, which in my opinion makes it less interesting for smaller pages and local businesses. My advice for now is to traditionally follow your normal competitors and answer the same questions for yourself as above.