Benefits of using user-generated content in emails

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This flexibility makes mailchimp a great choice for businesses with specific design needs. Hubspot has recently added three new email templates to their free plan, meaning that they offer a total of eight modern-looking templates on their free plan. Each template has a different marketing purpose, such as “welcome email”, “e-commerce welcome”, “new product launch” and more. Hubspot templates although the number of templates on offer is almost the same for both providers on their free plans, with hubspot, you’ll only have the ability to upload your own html and start creating your email from scratch if you are on the professional or enterprise plans, which can get quite expensive.

Hubspot's emphasis lies more on honduras telemarketing list ease of use and user-friendliness, which can be advantageous for users who are looking for a straightforward email design experience rather than the freedom to design. Winner: it’s a tough one, but mailchimp takes the point here for their design flexibility. Score: hubspot – mailchimp marketing automation mailchimp and hubspot offer a comprehensive set of marketing automation features, including autoresponders, list segmentation, and more. Mailchimp provides robust automation features. These automation capabilities come equipped with impressive functionalities, including the ability to create campaigns triggered by specific segments.

Mailchimp also offers email sequences, which are exceptionally well-suited for creating effective newsletter sales funnels. Mailchimp customer journeys one big disadvantage, though, is that mailchimp’s automations aren’t available on the free plan. Hubspot is a little more generous with their free plan, as they let you send a limited amount of automated emails based on form submissions (e.G. A welcome email to someone who has subscribed to your newsletter). What’s more, hubspot's comprehensive suite enables the creation of highly personalized lead-nurturing campaigns.