And it will also bring the following advantages: . -hand data information. . Brands can instantly understand the changing trajectory of consumer needs and provide appropriate services. . Effectively improve the accuracy of advertising and improve cost-effectiveness. . Reach more potential customers and communicate directly with potential users. . Accumulate loyalty members for the brand and increase customer lifetime value through the point economic model.
Recommended reading: How to recruit new customers and cultivate brand loyal customers through points marketing Three key points of D2C/DTC strategy When many brands operate the D2C/DTC model. their first reaction is usually to establish self-operated overseas chinese in usa data e-commerce platforms or physical stores and directly open self-operated channels to sell goods. However. the initial investment cost of opening a self-operated channel is very high. Many brands find that the results are not as good as expected after they push their products on the website to directly face consumers.
If you have such troubles. it is recommended to use the three precise key points provided by Migo to grasp Develop D2C/DTC core strategies and use direct-to-consumer solutions to create a perfect interaction model and ultimate experience between brands and customers. 1. Collection of consumer data through non-self-operated entities According to the Ministry of Economic Affairs' "Retail Industry Online Sales Statistics" . nearly 90% of retail consumption occurs in physical scenes. As far as the FMCG fast moving consumer goods industry is concerned.
Only brands can have complete control and first
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