While LinkedIn allows you to create both a business and personal profile, we recommend setting up the former.
A business profile will allow you to gain more views, more personal contacts, and, consequently, greater engagement from your followers. Keep in mind, however, that you won't be able to send messages with a business page.
Build your profile in the best possible way, as it will be the cover letter with which you will introduce yourself to your prospects.
The first piece of profile content your potential clients will see is the title. Specify what you do and who your target market is.
Example: "Marketing expert for SMEs in the textile sector." A buy phone number list quick glance should give the visitor an idea of what you're offering.
Definitely use a header photo. Try to make it a professional-quality image, as it will be visible to all the users you interact with.
You can accompany this image with a background photo, which can enrich the content by highlighting the context of your specific offer. Referring to the previous example: images, photos, or symbolic elements that clearly demonstrate the concept of "textile industry."
Making a good impression with your profile also means keeping it constantly updated. Incorporate new skills; if you're expanding your market, let us know. Keep in mind that there's no worse impression a visitor will make than finding outdated information.