Recommendations, testimonials, and reviews are effective in attracting and enticing new potential customers. Incentive programs can be used to reward customer loyalty with gifts or discounts.
Referral marketing is powerful and can create strong bonds between brands and customers. To use it to your advantage, you need to know whether your customers are satisfied or not: NPS can help you find out.
It allows you to converse with your detractors
Customers with an NPS of 0 to 6 are considered detractors; that is, crypto currency database they wouldn't recommend your products or services. Focusing on these users is important to implement actions and reverse their behavior.
It's important to understand the reasons why these users wouldn't recommend your products and services. This could be due to misuse on their part or a structural problem that needs to be resolved to prevent further customer impact.
Follow up with detractors and show them they're heard and valued. This significantly reduces the likelihood of them canceling their relationship or raising a negative opinion about your brand.
Now, do you know how to do it?
To calculate the NPS, you must conduct a survey among your customers and interpret the results. This indicator is the response to different questions, measured on a scale of 0 to 10.