The visual nature of websites requires thoughtful color choices to make your brand more recognizable. How to do that?
Colors have an immediate impact on people. The emotions and psychology of colors are very real. Colors also increase brand recognition by an average of 80%. Understanding the colors that best represent your business and industry can be a great asset in building and increasing this recognition factor. It is therefore very important to choose a color scheme that best suits your brand for your website.
For example, if you’re trying to achieve a more italy phone number data premium, high-end image, purple is a good color to choose because people associate it with royalty, high quality, and intrigue. And if you’re trying to appeal to a broader audience , blue is a good color because it’s calming and relatively soft. It’s suitable for more subtle themes like healthcare or finance.
Below are some examples of colors, markings, and what they hide:
Red : Coca-Cola - indicates excitement or happiness.
Orange : Fanta – is friendly and fun
Yellow : Nikon or McDonalds - indicates optimism and happiness
Green : Animal Planet - suggests freshness and nature.
Blue : Walmart - indicates reliability and certainty.
Purple : Cadbury - indicates a significant brand that has a history of quality.
Brown : - Nespresso or UPS - indicates a reliable product that anyone can use.
Black : Adidas - suggests luxury or elegance
White : - Apple or Nike - suggests sleek, user-friendly products
How to choose a color for your website?
Why is the choice of colors you use on your website so important? More than 80% of people agree that the colors used on a page directly affect whether they make a purchase or not. Colors help your brand to be remembered. A customer’s acceptance or rejection of a product is also largely related to colors.
How to choose colors for your business website
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