An application via a form on the website is not the same as adding to the cart and paying. The user understands that by sending the form, he will have to wait for processing and a response from the manager.
So, a landing page is well suited when a company has one product or service, or if the product is not specific, but involves selection or production for the client's tasks. In this case, the price is formed individually for each case. For example, a landing page is suitable for a beauty salon, for custom-made furniture, wholesale sales of one type of product, a printing house at the initial stage, etc.
In bad advertising, banks often write "All types of banking services." But an experienced entrepreneur understands that it is easier to sell an elephant in pieces: someone needs a card with cashback, someone needs a credit card, a family has decided to take out a mortgage, a tourist wants to exchange currency, and someone is saving up for panama mobile database a new car. This is how a business comes to the point of making a lot of pages on the site, taking and multiplying its landing page by the number of product categories and life situations sold.
Multi-page capabilities:
Segmentation. You can select relevant pages for a specific audience, for a consumer task, for a search group of queries from Yandex.
Navigation menu. When there are more virtual shelves on your site, you can provide the visitor with a convenient menu for finding what you offer.
Separate pages for information sections. When there is a lot of information, it is convenient to separate everything non-commercial from product pages. For example, "Contacts", "About the company", "Our production".
Limitations of multi-page landing pages:
Such sites still require either direct contact with a manager or sending an application via a form and waiting. That is, a multi-page site can be compared to a store with a counter. After waiting for your turn, you tell the seller what you need. You wait until you are served, and only then pay, take your purchase.
It is good if the price is indicated on the site and this price is up-to-date, otherwise you will have to request a price to understand whether what you have found suits you.