What are micro-influencers?

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Micro -influencers are social media users who armenia phone number list specialize in a specific niche or area, share content on their social profiles about their interests, and publish sponsored posts when they partner with brands.

They are strongly connected to their audience, we can find them in almost any sector and they have much closer relationships with users than macro-influencers.

They are accessible to businesses of all shapes and sizes.

An influencer is a person who can influence other people's purchasing decisions due to their authority, knowledge, or relationship with their audience.