How to check the quality of customer service

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Within the customer service or sales department, you can discuss how to approach the category of clients with more complex requests. Yes, for customer service, it is useful to create scripts and instructions for communication. But sometimes, in order to solve problems, it is necessary to make changes to the usual templates.

After organizing customer service, after some time it is worth checking how it works and whether it increases business efficiency. There are the following methods for this.

Statistics
To understand how the service affects the business, start with sales cambodia phone number list statistics: whether the plan was fulfilled, how many sales were made. For example, a good indicator for your service would be an increase in the percentage of repeat sales. This means that there are more regular customers.

You can also pay attention to the site statistics - evaluate the time of interaction with the site or user behavior.

Feedback from customers
Customer experience is an important factor in quality control. Ask customers themselves how they rate the customer service in the company.

If you are collecting customer contacts, you can create a short survey of 3-5 questions and then use mailings. Offer to take the survey for some bonus or gift from the company, for example, a promo code for a discount.

This also includes reviews on social networks and special platforms. Moreover, people are usually more willing to express their opinion if they did not like the service in the company for some reason.