Always remember to work with the following elements:
Alternative text on images : Always use the alt tag on images. This way, even if the recipient cannot see the image, they will understand its content through the description.
Proper heading structure : Use heading tags like <h1>, <h2>, <h3> to organize your content. This makes navigation easier for those using screen readers.
Color contrast : Make sure there is good dubai cell phone number list contrast between the text and the background to make it easier to read, especially for people with visual impairments.
Links and Calls to Actions ( CTAs ) are essential in email marketing, as they are the main elements that generate conversions. Therefore, it is important to follow good practices when using these elements.
Visible and clear CTA : Use buttons instead of text links for CTAs. In addition to being more visible, buttons offer a larger click area, which increases the chances of interaction. To create buttons with HTML and CSS, use an <a> tag with inline styling properties, such as a colorful background and rounded edges.