Our web marketing strategy is mainly based on making your website a real tool for attracting new potential customers . Choosing the keywords As you may have understood, the strategy I want new zealand email list to talk to you about is inbound marketing . Instead of moving in search of customers online, let's create a structure together that offers you the possibility that they themselves find you when you need them. As we have seen, to do this you need a professional website that is highly optimized for search engines. At this point it is necessary to do a study on the keywords . It's about finding out what are the most frequent searches made by Google users in your city that you can answer.

Here, then, the correct choice of keywords becomes strategic for your online advertising campaign. If at this moment you are thinking that it is enough to insert a series of “magic” words into your pages to reach the top positions in search engines, I have to disappoint you. This is a much more complex activity. The most frequent searches on Google in the legal sector Below I report some of the most frequent searches made on Google by users. A web marketing strategy for a lawyer must absolutely take this into account. It is only by analyzing the question that the correct answer can be provided.