Why it works
By integrating its beauty bag feature with its in-store communication channels, Sephora helps customers narrow down their choices, thereby driving purchases.
12. Walgreens
Walgreens has created an omnichannel pharmacy experience by using its mobile app as the primary tool for brand communication. Customers can use the app to check and refill their prescriptions without having to call their pharmacy. They can also set reminders to remind customers if their prescriptions need to be renewed.
While the Walgreens app doesn’t have any groundbreaking malta mobile database features, it offers a lot of convenience to customers. Instead of calling the pharmacy and filling a prescription, customers can do it all through the app. This eliminates potential wait times and can reduce wait times for in-store pickups.
The basic tools provided by the Walmart app do a lot to completely improve the shopping experience for customers.
13. Topshop
Omnichannel Marketing Example: TopShop
Topshop now owned by ASOS is a British fashion brand that produces stylish clothing for women. As part of its marketing campaign for London Fashion Week, the company launched a series of digital billboards that were displayed across the UK.