Loyalty programs with non-material rewards

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No less interesting options for loyalty programs for customers
Want to build long-term trusting relationships with your clients, find the key to their motivation? Then you must understand what is truly important to them.

Any company can attract attention to itself with a good discount or an expensive prize (and it works). But not all values ​​have a dollar equivalent, and if a company understands this interior designers service email list and offers its clients something without setting a specific price, then it will be able to build long-term trusting relationships.

We will increase your business sales with the help of comprehensive website promotion. Our team of experts will develop an individual strategy for you that will allow you to increase traffic, the number of applications and leads several times, reduce the cost of attracting customers and create a stable flow of new buyers.

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This is exactly the approach taken by marketers at the well-known outdoor clothing brand Patagonia. They studied the situation and realized that customers were tired of simply accumulating points and receiving discounts, so they created and launched a new repair program.

The creative idea behind the system, “Stories We Wear,” speaks to the emotional connection athletes have with the brand’s clothing, which they continue to wear after being repaired.

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Affiliate loyalty program
In this case, it is also necessary to understand the urgent needs of customers that are not directly related to your company and are expressed in their activity at related manufacturers. Therefore, you need to take a broader look at your own assortment and find partners who will also serve your customers.

Affiliate loyalty program

Strategic partnership in business is welcomed in principle, and in customer loyalty programs for business ("coalition programs") especially. After all, this is a powerful incentive to develop production and increase the number of consumers. The latter will immediately notice that you think about them, try to fully satisfy their desires, attracting third-party organizations for this, create conveniences and demonstrate complete mutual understanding. Therefore, such schemes will definitely show an increase in buyer interest.

An example of how affiliate marketing works is American Express. It cooperates with such market giants as Macy's, AT&T, RiteAid, Enterprise Rent-A-Car and Hulu. Customers participating in the program quietly accumulate points in the network of partner companies, and then pay for purchases with them. You can rent a car from Enterprise, get bonuses for this, and spend them at AT&T, paying for communication services.