How to increase sales of gynecological drugs by 10% in 8 months
Posted: Tue Jan 28, 2025 7:23 am
And, of course, be sure to read the news and learn. The more promotion strategies and cases you know, the faster you will find the optimal one for your project and achieve success.
Wunder Digital has quickly grown from a team of 5 people into an international advertising agency with offices in 5 countries around the world. We present a case study of the largest pharmaceutical company STADA in Kazakhstan.
From the editorial team. Proven tips and the most interesting cases – collected russia rcs data for you in one place! Subscribe to our Telegram channel and receive a new portion of knowledge and advice every week!
Initial task
Product: gynecological drugs Hexicon, Livarol, Femilex.
Task:
Coverage from 70%.
Increased recognition of Hexicon from 28% to 40%, Livarol from 9% to 30%, Femilex from 7% to 30%.
Sales growth for each brand is 10-20% (2021 vs PY).
Image company tools: DV360 – YouTube, partner sites; Facebook + Instagram – interests, remarketing, Look-a-like.
Wunder Digital has quickly grown from a team of 5 people into an international advertising agency with offices in 5 countries around the world. We present a case study of the largest pharmaceutical company STADA in Kazakhstan.
From the editorial team. Proven tips and the most interesting cases – collected russia rcs data for you in one place! Subscribe to our Telegram channel and receive a new portion of knowledge and advice every week!
Initial task
Product: gynecological drugs Hexicon, Livarol, Femilex.
Task:
Coverage from 70%.
Increased recognition of Hexicon from 28% to 40%, Livarol from 9% to 30%, Femilex from 7% to 30%.
Sales growth for each brand is 10-20% (2021 vs PY).
Image company tools: DV360 – YouTube, partner sites; Facebook + Instagram – interests, remarketing, Look-a-like.