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rochon.a1.119
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Joined: Thu Dec 26, 2024 3:21 am

particular stage of the

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Documentation
For larger marketing teams, having a column for documentation once content has completed aprocess makes it easier to coordinate responses from other departments. For example, content that needs to be edited and passed through your company’s legal department.

Paid or organic?
For larger companies, defining whether content will be paid or organic provides greater clarity. If the goal is to be organic, an SEO strategy is necessary. If it is paid, budget information india mobile database will need to be added to help team members.

Support media
You may want to support a certain piece of content with an ebook or videos. Having a column listing the media that will support the piece streamlines the process when the content is ready to publish.

Steps to create your own content calendar
Decide the types of content
When planning your content calendar, you first need to establish the content you want to publish. This includes:

Ebooks
Case studies
Opinion pieces
Landing pages
Podcast
Blog posts
Videos
Newsletters
Presentations
Julia McCoy | Stay safe. Stay home. #COVID19 , @JuliaEMcCoy :

Long content on the blog works very well to achieve positioning and get traffic
Emails can be long or short, depending on the objective and audience

Personal anecdotes on Instagram and LinkedIn work very well

Web texts = short and powerful

Have brainstorming sessions
As you start gathering ideas for your content calendar, you’ll want to talk to your sales and customer service teams to find out what potential customers are asking most frequently and what they need to know before they buy.

Next, gather that information and brainstorm with your marketing team to determine what topics you haven’t covered yet and what different content strategies you can use to reach your target audience.
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