B2B customer segmentation: establishing buyer personas and purchasing committee members responsible for B2B purchasing decisions, and then preparing a communication strategy for each target group based on individual benefits
Account Base Marketing : integration and synergy of activities between marketing and sales departments to effectively reach the group of most important customers of strategic importance for the company.
7.digital marketing
SEO and SEM: Search Engine Optimization ( SEO ) and Paid Campaign viber data Management (SEM) to increase visibility and traffic to your website
social media marketing and social selling : using social media to build a brand, engage customers and generate leads, as well as building the position of an expert speaking on specific topics ( social selling )
8. marketing budget management
resource allocation: effective management of the marketing budget, allocation of resources to different channels and campaigns to maximize ROI
Spend monitoring: regularly monitor your spend and check your budget to ensure it aligns with your marketing plan
9. results analysis and reporting
KPI monitoring: regular monitoring of key performance indicators (KPIs) and optimisation of strategies based on results
reporting: preparing marketing reports for the company's management, analysis of results and recommendations for further actions.