Online users love to be told what to do. Otherwise, they do nothing! It's crazy, but that's how the Internet shapes us.
So be clear, precise and bold in your request coo email list they know exactly what steps they need to take to get what they want.
Create urgency
We are seeing more and more countdown timers in sales emails , landing pages, or ads. This is a great way to create a sense of urgency and compel immediate action.
So, if you want your visitors to make a purchase immediately before the price increases, use urgent language.
It is well known that people express more fear of losing something than of gaining something.
So, by using the element of scarcity in your call to action phrases, you can make people more “eager” to click on your call to action button and increase your sales.
For example, by writing something like "last chance" or "today only" you can greatly increase your site's conversion rate.
it's about what you don't say.
They'll never know if you never tell your visitors about the limited-time offer or exclusive giveaway.
And this is a great way to increase sales and conversions.
Be clear
Avoid unnecessary clutter in your CTA phrase.
You want to get straight to the point and never entice your visitors with lengthy details or write a long sentence or paragraph that will confuse and discourage them.
Use appropriate words
Use action words in your call to action phrases to get those conversions.
Action words are more powerful and engaging than their counterparts. For example, instead of saying "Learn more," use "Learn more."
Use appropriate wording to communicate to your potential customers that you have the solutions to their problems rather than simply trying to be salesy.
Remember that you need to convince people to take action without being pushy.
Keep it simple
The last thing you want is for your potential customers to feel confused and frustrated. Use simple action words to describe what you want them to do.
You want them to buy a particular product or service, but don't forget that your call to action phrase should also be easy to understand.
Commit emotionally
Using words that trigger certain emotions in your readers can significantly affect their actions.
One word or phrase can influence your persuasive power, so use it wisely.
Emotional words or phrases in your call to action generate a more effective response and conversion.