Here are three factors that Google algorithm changes target, and what you can do about them:

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You need to understand the purpose of algorithm changes so you can update your content and systems accordingly.

Content quality: Google updates prioritize content quality. For example, the Panda Update in 2011 penalized sites for low-quality content. You must constantly review your existing content to stay on that level. Add new insights and update old articles. Make sure your site doesn’t have thin content with unclear purpose. This way, you can rank higher after the algorithm changes regarding content quality.
User Experience (UX): Updates like Core Web Vitals include metrics for page load speed, interactivity, and visual stability. To adapt to algorithm changes to improve user experience, you must ensure your website has fast load times. Use tools like Google PageSpeed ​​Insights to identify areas for improvement. Make sure your website is responsive on all devices, especially facebook database mobile phones. Finally, analyze page layout and design. Aim for clear navigation and intuitive layouts that reduce friction. This will reduce bounce rates and improve rankings.

EAT: stands for Expertise, Authoritativeness, and Trustworthiness. Updates like Medic (2018) target websites that ensure only experts produce content. They also work to ensure only trustworthy websites publish content. These updates focus primarily on the health, finance, and legal sectors. Misinformation in these areas can have deadly consequences, so Google works to prevent that.
You must work to make viewers think of your site as a niche site or industry authority. Only publish content written by experts in the field. Include author bios and credentials to showcase their experience. Likewise, showcase customer testimonials and avoid deceptive practices. This will help your site adapt to the changes focused on trust and authority.