This book will allow you to gain practical knowledge in the field of Content Marketing. After reading it, you will be able to implement an effective marketing strategy in your company, regardless of the budget you have. You will also learn how to avoid popular traps that most people (especially beginners) fall into when they are just starting their work with Content Marketing. The author also presents a set of interesting tools that allow for effective monitoring of the activities carried out - analyze, check and draw conclusions - and your work will be even more effective!
Who can benefit from the information in this book? Everyone! Reach for this book gambling data turkey regardless of your position on the professional ladder. If you are just starting out, you will gain valuable knowledge about, among other things, the most common mistakes. If you already have a lot of experience in content marketing, you can consolidate your knowledge and compare your previous professional experience with the point of view of another practitioner!
3. Things You May Not Have Known, Forgot, or Missed While Building Your Brand, Paweł Tkaczyk
The author approaches the subject of building a brand in an exceptionally practical way. You will not find here any beating around the bush – instead, you are given specific information on a plate. How will you use it? It is up to you! Are you interested in the process of building a brand? Or maybe your company needs to rebrand? This book was created in such a way that the reader can reach for the fragment that interests them the most at any time! You do not have to read from cover to cover – extract the most valuable information and return to it as many times as you need!