Delivering What Job Seekers Want

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When you make social media posts, it's really important to consider the types of messages that job seekers want to see. It's best to talk about persona profiles rather than strict job descriptions. Yes, you do want an employee who can perform a certain minimum of skills and excel in specific ways, but a persona profile is a better way of conveying what you ultimately want and truly need in a new hire. Profiles are also more reader-friendly for candidates.

Recruiters
Social media recruiting enables you to connect with passive candidates, too.


Communicating with Passive Candidates
One of the most useful things about social media recruiting is that you can connect with many singapore phone number resource people at one time. Your posts may be attracting readers who aren't yet looking for a job. Top professionals who are already employed may be reading your social media feed and trying to see what your company culture is like. Communicate with passive candidates as professionally and as regularly as you do with those who are actively seeking a job. Building great relationships with passive candidates can lead to long-term hires of top talent.

Finally, keep in mind that the ways that candidates and recruiters find one another may continue to change and evolve over time. Social media websites may come and go, but sticking to the core platforms and staying consistent should help the right recruits find you when they're doing a social media job search or simply perusing the internet for the right company for their career goals. Be sure to sign up to our free social recruiting training webinar to set yourself up for success.