How often should this be done?

[sumaiyakhatun29]

Everything is quite simple here. Read your article, if you are well versed in this topic, and not just rewritten from other sources, then you yourself will understand what needs to be changed, added or removed. Perhaps you have copywriters doing this, then assign them this task. Nowadays, in works on the topic of marketing, information with specific examples and cases is better perceived. Look at what services or programs you offered to solve a particular problem, perhaps during this time you have found a better option, then you can safely change this information. The text may seem too busy or too simple to you. Over time, your audience may have turned from amateurs into real professionals, then it would be right to supplement the article with practical cases that will help solve the problem of higher-level users in this area.

Search engines also do not like too short texts - pay attention to this. uk consumer email list Thanks to a study by Capsicum mediaworks, it became known that a text volume of up to 10,000 characters will be sufficient by all parameters. Informational articles have better indicators with a character count of 8,000, and commercial ones from 4,000 to 7,000 characters. Such articles are better ranked in search. There is no perfect recipe for changing the content within an article – each publication must be assessed separately.

This is where the method of dividing information into 3 groups comes in handy. For completely irrelevant articles, there is one option – write the article again. The biggest work will have to be done with partially irrelevant information – add, delete, do everything so that the article becomes useful to users again.