Design, fashion, and decor are the most popular

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Topics for publications on this resource. Google+ is a predominantly male site. Men make up about 60% of the audience of this resource, and the most popular topic for publications here is technology. This difference can be crucial when choosing a social network for content marketing if your business operates in a typically male or typically female industry.


For example, if you sell haute couture clothing , then the choice of resource for switzerland customer email list you is obvious. But do not rush to write off the “male” resource Google+. As noted above, Google+ has made working with visual content more convenient. Since May 2013, you can upload full-size photos, as well as use some additional features that Pinterest does not have.


For example, auto-enhance allows you to adjust the contrast and brightness of photos, as well as recognize faces and remove glare from them. And the Auto Awesome feature allows you to create animated images. You might find the auto-enhancement features for photos or animation creation useless from a content marketing perspective. However, the issue is not with them, but with the overall direction of Google+ development.