Then there are two options - select an existing post

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the group and promote it or create a new one. Creating a new post is algeria whatsapp number database good because it will not be visible in your group's feed. If the goal of your ad is to join a VKontakte group, then this is a good option so as not to clutter your feed and not to bother group users with unnecessary advertising. Also, with the help of new posts, you can create several advertisements for different user groups in order to individually address each part of your target audience. For example, offer a discount only to those users who have a birthday coming up.



Step 4. Ad settings
Remember, we talked about the target audience? It's high time to remember it, the effectiveness of targeted advertising depends on it. The recommended cost of the ad is shown in the right corner and depends on the accuracy of your audience settings and its solvency. For example, men and women from 25 years old "cost" more than an audience without a selected age.



Pay attention to the interest-based advertising settings. Here you can select people who definitely buy online, look for housing or a car. Or you can simply enter any interest that suits your audience into the search.

Communities - in my opinion, one of the most interesting settings. Here you can enter a link to competitors' communities and show ads only to their members. If you carefully study the disadvantages of competitors and offer an alternative in the ad, you are guaranteed to get an audience that is definitely interested in your product and loyal to you. In the except item , enter your community, unless, of course, you are pursuing the goal of showing ads to members of your group. The travelers item selects people who often visit the site from other countries, and this is definitely a solvent audience.