In every company there are figures that are more important and have more responsibilities than others. Recently, a definition from the Anglo-Saxon world has become very popular: that of CEO. However, there is another position that, with some differences, is equally important. Let's find out what a general manager is and what his or her duties are .
What is a CEO?
The CEO of a company is one of the most important figures in the organisational chart and occupies a role of enormous responsibility. Every decision he or she makes has consequences for all departments and for every employee. It is a role that can make a real difference and influence turnover, the degree of expansion and all other aspects of the business in which the company operates.
When asked what a general manager is, one can answer that he or she is the beating heart of the organization. His or her job is to ensure that each operation is carried out in the best possible way , in order to generate profits for the company he or she leads. Therefore, the search for a general manager is an activity to which a lot of financial resources cambodia whatsapp data and time are usually devoted. In fact, the person to be hired will have considerable responsibilities and the selection criteria are specific to each company.
Although the duties of a general manager grant him great power , he is not the head of the company and must answer for his actions and decisions to a higher authority or body, such as the Board of Directors, external shareholders, the president, the vice president or the CEO. However, in most cases, a general manager enjoys the full confidence of those who selected him, so he usually has a good deal of autonomy in decision-making.
What does a CEO do?
The duties of a general manager are many and indispensable. He is the brain and driving force of the company and must guide it towards success and the greatest possible expansion. He is responsible for directing and managing the organization with the aim of completing each project in the best way possible (that is, with maximum profit and minimum expense), as well as ensuring constant growth.
The role of CEO is one of enormous responsibility and leadership . In fact, he or she must be an example of behaviour and professionalism for each member of the organisation, and know how to put each person in the position to be able to give the best of themselves in relation to their capabilities. A good professional must also be an excellent motivator and have a vision projected towards the future, to anticipate market trends and use them to the benefit of the company. The functions of a CEO include:
Ensuring that each company operation is carried out in the best way to maximize profits . To do this, it is essential that you have a perfect knowledge of all the company's resources, the work of the sales department and all the figures involved. You must also develop a repeatable and scalable system that guarantees the best result with the least possible effort, both in terms of time and money invested.
Establish strategies to follow for the development of new products and their subsequent launch to the market to attract new customers. In this regard, you will have to work with the Production and Marketing departments.