If the user has previously purchased something on this site, then related products can be shown to him

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If he regularly buys the same product in this store - for example, diapers once a month - then it is worth showing it on the main page right away. If he came to the site from a search engine for a specific request, it would be logical to show him the product he was looking for on the main page. Moreover, if it is winter and cold in the region where the buyer is located, you can immediately show him the winter collection.



The Detsky Mir Case // Insider

Pop-up messages
It's not just about the big pop-ups that pop up in the middle of the screen. It's also about the little stickers with relevant information that appear next to the products. They're meant to motivate the buyer to buy list of united arab emirates cell phone numbers the product. This is done in two main ways. First, as in the Booking example, you can tell them that the product is about to run out of stock. Second, you can show that it's popular by saying how many people have already bought it or are currently viewing it.



Website personalization technologies also allow you to retain a customer who is about to leave the online store without buying anything. Let's say a user added a product to the cart but has not been active for several minutes. This may mean that he is about to leave the site. Then it makes sense to offer him a discount. If the user is on the site for the first time, this could be a coupon for the first purchase. If not, you can show him a banner with a discount on the product that is in his cart.



You can also try to earn more from a user who has already purchased something by offering them “similar products,” related products, or by saying that “other users also bought these products.”

In the case of a mobile version of a website or application, these same functions can be performed by push notifications. If the user has already made purchases on the website, after some time you can try to return him to the store page by offering a discount in a push notification.

Email targeting
Today, many services such as AdMail, Carrot quest, Retail Rocket, REES46 offer personalized email newsletters. They are created based on the analysis of user data and sent to each user group with a specific text and specific offers that should interest them.