Example: a girl sees a dress that is perfect for a date, but she will buy it not because it is beautiful, but only because it matches the color of her eyes. this thing is for a certain event, not its amazing qualities, but one detail that will emphasize some advantage of the buyer. The third postulate is: people like to buy. Why does the desire to buy so often prevent people from living peacefully? It's all about the constant craving for something new. We inherited the inclination to hunt and gather from our ancestors. But this craving is often interrupted by suspicion and mistrust.
People are afraid of being deceived by overseas chinese in uk data who, in their opinion, are looking for easy money. It is not hard to guess that the worst thing a salesperson can do is to be overly pushy. Pushiness always breeds distrust. To understand the rules of marketing that must be followed when working with any type of buyer, it is necessary to evaluate the principle of the human brain. Let us list some basic provisions: do not push the product; take into account clients’ emotional.
Triggers and pain points; be able to understand the client's worldview. Note that only a good and talented salesperson will cope with the last two points perfectly. In order to find a common language with a buyer, you need to be able to assess the emotional state and understand what is most valuable to the client. If you want to become a professional in this area, you must know what types of buyers there are, as well as study the characteristics of their behavior.
Misconceptions About Buyer Types
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