By Dalí Veliz
Marketing4eCommerce Editor
ANDThere are many ways to measure a company's impact, from its stock market valuation, number of stores, downloads, users or employees. If we take these main aspects into account, we will surely think of the usual names, Google, Facebook, Microsoft, even McDonald's or Nike. Of course, these are some of the largest companies in the world and are benchmarks in each of their respective markets.
However, in terms of popularity, these factors are not always the most relevant, which is why the BusinessFinancing website compiled a list of the most popular brands worldwide. To do this, they conducted a germany business email database study based on the search volume of brands, both globally and individually by country.
Globally, the five most popular companies are Google, Netflix, Amazon, Ebay and Ikea, while in Europe the top three are shared by Google, Ikea and Amazon, which shows the prevalence of the digital world. In general, companies related to e-commerce lead the world, including the specific case of Walmart in Canada.
The most popular brands for Spaniards
The study also showed the results of the most popular brands by sector. The specific categories taken into account for this study were fast food, phones, appliances, clothing and video games . In Spain, the brand that stands out above all others, regardless of sectors, is Amazon. But what are the five specific brands for each vertical?