What is hub-and-spoke content marketing?

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Review questions:

How can we improve SEO to get more traffic from Google?
Which parts of the website do they visit? What kind of content appeals to them?


3. Organic search increases brand awareness.

There are three types of search intents for search queries : informational, navigational, and transactional . Today, commercial intent is also added to these . However, by creating content that suriname email list targets each type of keyword, you can hold your customers’ hands at every stage of their purchasing journey until they make a decision. Along the way, you build brand awareness, recall, and ultimately trust.

Review questions:

Does your content reach visitors at different stages of the purchase funnel?
How is our brand highlighted in this content?


4. Organic search traffic reinforces thought leadership.

When you create relevant content using a hub-and-spoke model, your pages will start to appear in searches related to that topic.