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As for the optimization itself , it is necessary to consider the words that the user actually asks for; not the ones that they would type on the keyboard. As a rule, keywords and phrases for voice search are significantly longer and use much more natural language .

User-friendliness and website loading speed
User-friendliness and website loading speed play an irreplaceable role in today's fiercely competitive internet environment. UX (user experience) is not primarily about design, as some might think, but about functionality and efficiency , including loading speed.

The goal of UX is to create a page (or application) that sudan email list allows visitors to easily navigate the website and achieve their goals , and which, ideally, they will return to or recommend to other users.

Real-time search
With the development of AI and machine learning technologies, there is expected to be a greater emphasis on instant search and real-time results, making it very important to keep your site content up-to-date and relevant .

Also see what SEO trends are "hot" in 2021 ! And also those in digital marketing .
On the other hand, what kind of SEO won't help websites much in 2023?
In 2023, some practices – including those previously considered relatively effective – may be ineffective , or even counterproductive. Typical examples include:

Too frequent repetition of keywords on the page (so-called keyword stuffing)