As was the case with YouTube's community guidelines , Google will send a warning and three strikes to advertisers who violate its ad policies:
Warning : The penalty system will first start with a warning without penalty to the advertiser after the initial violation. Only the ad that violates their rules will be removed.
First strike : If the advertiser repeatedly violates Google Adsense policies within a 90-day period, Google will send the first strike, which includes a temporary suspension of the account for 3 days, during which the ads will not be eligible to run.
Second strike: Advertisers who repeat a violation of the same policy for which they received the first warning within 90 days will be subject to a 7-day suspension of their account, during which time their ads will not run.
Third strike: This will be given to those who violate the belize business email database same Google policy for which they received the second warning within 90 days of the previous strike. In this case, their account will be permanently suspended.
Of course, Google wants to make its warnings very clear, so when a strike is issued, the advertiser will receive an email informing them of the violation.
[Tweet «First, second, and third strike: You’re out of #Google! Check out their new #GoogleAds policy violation warning program»]
During the first and second strikes, Google will ask advertisers to correct the violations and submit an acknowledgement form to resume serving ads. The company assures that strike warnings will expire after 90 days, and the account will again be considered clean of violations of its policies if there are no other additional violations.