The natural movement at this stage is to try to measure them using a spreadsheet.
entering formulas and trying to build a database that you can use to make Excel do the calculations, you are going to run into another problem: It is difficult to maintain this Excel. Because the nature of the cloud is changing : there are additions, there are deletions, there are downgrades, there is upselling. In other words, it is going to seem quite complex to have an updated dashboard to measure the main indicators for SaaS products.
Most likely, after a while, Excel will start to become outdated and you will only update it to present to boards of directors or to request financing.
Measuring key indicators for SaaS products in an easy and maintainable way
Luckily, there are buy bahrain whatsapp number database cloud applications for measuring key indicators for SaaS products that can do this job for us and are easy to maintain. In this case, I'm going to tell you about one that I've tested myself: Chartmogul .
Chartmogul allows you to have a database of your SaaS subscriptions or customers and exploit this database, obtaining important metrics such as MRR , which gives us an idea of how much annual revenue we can expect.