• Cost Implications: It can be more costly than secondary research due to the resources needed to design, implement, and analyze original research. Costs can range from hiring experts to obtaining the right tools or paying participants.
• Time-Consuming: Gathering data country email list firsthand is a time-intensive process. From conceptualizing the study to collecting and then analyzing the data can stretch over extended periods.
• Risk of Bias: Without careful planning, primary research can introduce biases. These could arise from the way questions are phrased, the demographics of participants, or even the environment in which the research is conducted.
• Data Overload: There’s a risk of collecting too much data, leading to analysis paralysis where it becomes challenging to sift through and derive meaningful conclusions.
• Limited Scope: Unlike secondary research which can offer a broader view, research can sometimes be too narrow, focusing on a specific issue and potentially missing the bigger picture.