Linkbuilding Tactics, Assessed Directories: Directory submissions have been discussed on SEOMoz before (see posts from 2007, 2008, 2009). With this rule in mind, you say "is this free-for-all directory, in which people who've paid the money are almost always listed worth being in?" and the answer is probably not. Then you come across something like Ethical Duck which lists websites which they consider "in some way are of a positive value to humans, the environment, the planet.
" If you've made an ethical commitment that sets you apart saudi arabia mobile phone numbers database from your competitors, then getting a link in this directory would be something you can do, but that your competitors can't. Likewise, any quality directory that editorially discriminates on your niche/location/other factors may be equally worthwhile. Create content specifically to attract links: Whether it's out-and-out 'Linkbait' or just some great content, you can attract links from sites in a particular niche with the right content. Will this help you target sites that your competitors can't get links from? Well, that depends on the other competitors in your industry, propensity of niche sites to link, etc, as well as making sure that you pick the rights aspect of your business to market in this way.
However. the overwhelming influencer is likely to be whether you are capable of creating great content. I- then you'll be able to count this tactic amongst your most valuable. Article Sites: You know the score with this practice: a site creates tens or hundreds of articles (including a keyword rich link back, naturally) and then gets the published across large and small article sites.
If you have the time/resource/motivation to do this - and do it better than your competitors
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