Understanding Dun & Bradstreet

[monira khatun]

This article explores how Dun & Bradstreet supports both B2B and B2C lead generation, the tools and strategies involved, and how businesses can harness its capabilities to fuel growth in a data-driven economy.


Founded in 1841, Dun & Bradstreet is a global commercial data uae phone number list and analytics company that helps organizations improve their performance through accurate data and insights. The core of D&B's value lies in its Data Cloud, a dynamic repository of business intelligence that includes company size, industry codes, credit scores, financial health, corporate linkages, and contact information.

The D-U-N-S® Number—D&B's proprietary identifier—is used worldwide to verify business legitimacy, making the company a trusted partner in due diligence, compliance, and lead qualification.