The rules that determine the amount of remuneration for distributors and the scheme of their calculation. Well-written marketing indicates the vector of promotion of goods and services on the market.
By the way, Jay Van Andle and Richard Marvin DeVoss, who had been selling vitamins since 1949 for 10 years, were former employees of Nutrilite Products. In 1959, enterprising distributors went in a slightly different direction and founded their own multi-level company called Amway.
The peak of the development of the multi-level marketing sphere around bc data the world was in the 1980s and 1990s. In the 1990s, network companies distributed all sorts of goods and services - from cosmetics and technology to art objects and long-distance telephone services.
The beginning of the 1990s. It was during this period that the concept of online sales came to Russia. The economy was being rebuilt from socialism to capitalism. The state stopped regulating and controlling prices, enterprises were being liquidated, unemployment was increasing, and many could barely feed their families.
In network business, people received respect, recognition, help from other participants of multi-level marketing. This explains its powerful development in Russia.