Were we able to attract users to the site? Excellent.
Did they convert? Great.
The goal now is to improve conversion funnels and increase revenue. This is also achieved by increasing engagement. Engagement can occur outside of the digital asset, such as through a social media post sent only to users who have already visited the site and made a purchase, or at the asset level only to users identified as having previously converted.
How should a marketer work with a UX specialist and what linkedin data is important to understand?
Understanding User Research A
A marketer needs to understand what users want and need. The market research conducted by a marketer should be reflected by a UX specialist, and these two topics should be related to each other.
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Market research findings should be cross-referenced with user research findings. If a marketer has both findings, he (the marketer) will be able to do a much better job of posting, content, design, and other vegetables.