DMARC is the latest authentication model

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Feedback - Make sure you have feedback implemented so that information from the ISP can be passed back to your ESP for better email deliverability.

Email setup errors
How your email looks and behaves in your inbox affects not only your credibility, but also your click-through and conversion rates.

9. Missing sender address - use a recognizable sender address that allows the recipient to easily identify your business.
10. Missing reply-to address - communication is key - make indonesia phone number data sure the recipient of your email can reply to you directly.
11. Broken links in the email - have you tested whether all the links in the email are working?
12. Unoptimized landing pages - do the links lead to quality landing pages that are relevant to the topic of the email?
13. Tracking codes - do you have the tracking codes correctly set up in your email so that you can analyze and evaluate the effectiveness of your email campaign?

Errors in email content
Email content is the most important thing that will bring you new customers. However, many marketers make critical mistakes in email content. What are they?

14. Boring Subject Lines - If you want people to open your emails, give them a reason to do so!
15. Grammar and Spelling Errors - Are your email texts grammatically correct and error-free? It's better to have them checked by an experienced proofreader.
16. Insufficient Calls to Action - Tell your future customers what you want them to do with effective calls to action.
17. Email Background - Test your email background in different email clients and make sure it looks good everywhere.
18. Unobtrusive Buttons - Use images as buttons so that your buttons look great in all email clients.
19. Incorrect Language Settings - If you send emails to international customers, make sure you have the correct language and font set.
20. Social Media - Make sure you have links to your social media accounts in your emails so people can visit them and start following them.