However, not everything that glitters is gold. Being present on social networks does not guarantee more sales or better customer service. The main handicap that small businesses have is associated with creating a consistent community on each social network in which they are present. In this post we will talk about Facebook and the creation of a community on the social network.
Facebook small business Given all the usa mobile database above, we are faced with two situations: 1. The utopian theory : Facebook is the social network with the most users. In Spain there are nearly 17 million registered users and the social network offers us the best possible market research. 2.
What reality offers us . “aggregate” of people who know the administrator or who already knew the business and discover it on the Internet “by surprise”. Both situations are not contradictory. In fact, the second is not the worst possible situation, since a small business lives off of the people closest to the business .