How the B2B Cybersecurity Market Works
Alexander Bodrik | 03/16/2017
Preface
In of the meaning of the term "distributor" and, in principle, the laws of the functioning of the cybersecurity market. Meanwhile, understanding the landscape allows you to make more profitable deals, minimize time and financial costs, and optimize business and category strategies.
To systematize knowledge based on my own many years of uruguay whatsapp data and hundreds of millions of closed and, perhaps, billions of rubles of structured cybersecurity deals, as well as to familiarize colleagues and the industry with a high-level view (helicopter view) of the entire market landscape at once, I wrote this article.
All specific names mentioned in the article can be obtained from open sources, provided that the market context and the list of open information sources are understood.
The so-called special topic - the segment of ensuring the security of state secrets, special research, etc. - is deliberately excluded from the cybersecurity market under consideration; there are few players there and competition - the essence of the business - is not visible there, rather, it is simply a directive appointment of suppliers in certain offices without public tender procedures.
March, I encountered a misunderstanding
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