Price comparison strategy
Putting the sale price compared to the original price makes the recipient focus on the discount and not so much on the total price.
6.-
If we put a high price in small print we make the receiver's brain see it as a smaller price than it is.
7.- Price crossing out strategy
By crossing out a price, we are telling the consumer's brain that the uncrossed price is worth it. For this to be effective, both prices must be visible on the product and the uncrossed price must be more affordable for the customer.
8.- Strategy for using cents
If we offer a compulsive purchase product, it is better pakistan phone number list to put the price without cents.
However, if the purchase is rational, it has been proven that adding cents works better.
9.- Split payment strategy
Likewise, when we offer payments in parts, the user keeps the small amount (the fraction), making the offer more attractive.
10.- Pricing strategy by day or hour
This is the same case as with split payment.