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Hence, failing to remove such emails immediately can harm your sending reputation with mail providers. SiteGround Email Marketig users can safely rely on us to take immediate action and “suppress” hard bounce email addresses so you can never send emails to them again and thus avoid penalties. If we see an abnormally high rate of bounced emails while sending out a campaign for you, we would pause it in order to prevent any bad consequences. Soft BouncesSoft bounces are temporary delivery failures due to issues that don’t necessarily indicate a problem with your mailing list, but usually result from full inboxes, messages exceeding mailbox limits, server problems and downtime, autoresponders, and others.

When these soft bounces occur, different email service providers finland whatsapp data may take different actions. At SiteGround we do not give up, but have a strategy to make multiple attempts to resend the email, starting with more frequent tries in the first few hours and then tapering off. This retry system is designed to deliver successfully your email campaign as soon as possible, ensuring it stays on track and reaches your subscribers’ inboxes in a timely manner. We aim to optimize email deliverability while maintaining the momentum of your email marketing efforts.

How to measure your email bounce rate?Monitoring this metric is essential for a healthy email marketing strategy. To measure your bounce rate, count the number of bounced emails, divide it by the total number of sent emails and multiply by 100. Sounds like too much math, doesn’t it?That is why our friendly Email Marketing platform does the math for you. We calculate the average email bounce rate that each of your email marketing campaigns generates, so we can help you with your campaign results analytics.Screenshot from the Analytics section in SiteGround Email Marketing showing a very high bounce rateThe email bounce rate, calculated in the Analytics section of the Email Marketing platform shows the percentage of bounced email addresses.