Afternoon break

[kexej28769@nongnue]

How to Supercharge Link Building with a Digital PR Newsroom
Shannon McGurk, Era Digital
Anyone who has ever tried their hand at link building knows how much hard work it takes. If only there was a way to have a steady stream of quality links coming through clients’ doors, right? In this talk, cameroon number data will share how to set up a “digital PR newsroom” on the in-house or agency side that supports and enhances your link building efforts. Have your note-taking hand ready, because she’s going to outline her process and provide a copycat tutorial on how to do it.

2:55 PM to 3:35 PM

Dinner 3:35 to 4:05 pm
From Zero to Local Ranking Hero
Darren Shaw, White Spark
From zero web presence to hyper-local rankings, Darren will take us on an 8-month journey of a business growing its digital footprint and analyze what worked (and didn’t) along the way. How well would they rank from a GMB listing alone? What about when citations were added, and later indexed? Did having the keyword in the business name help or hurt, and what changes happen when they get a few good links? Get ready for this wild ride as we explore how different strategies impact local rankings.