Traveling in Kazakhstan is an expensive pleasure As of , an interesting trend is observed in Europe – the growth of population mobility, despite inflation. This applies to both long-distance trips in one’s own car (despite rising gas prices) and to flights abroad. In the case of Kazakhstan, prices still stop many consumers from traveling abroad - % of respondents say they have never flown on planes precisely because of high prices. Domestic routes are in greater demand (. million people per year) than international flights (. million people per year), which is partly explained by the significant difference in prices.
The already familiar trend of digitalization of sales is also noted - most consumers viber data are inclined to purchase airline tickets on online platforms, while only % of consumers prefer to purchase airline tickets offline. The popularity of eco-friendly products Worthy of mention is the current trend of transition to more environmentally friendly products and the growing awareness of efficient production among both producers and consumers themselves. Although the prevalence of eco-production and activist movements is much higher in the West, in recent years such movements have also been gaining popularity in Kazakhstan.
According to the results of a survey by Simon-Kucher & Partners, over the past five years, % of respondents have become more inclined to consume eco-friendly products, and the majority (%) are millennials.At the national report “Youth of Kazakhstan – ”, it was decided to raise the age threshold of people included in the youth category from - to - years. At the beginning of this year, young people make up about % of the total population of Kazakhstan (. million people). Everyone has heard the expression "youth is our future" more than once. And indeed, youth often acts as the engine of development of society, the country, and is one of the first demographic groups to respond to social and political changes.