Graphic showing traffic trends related to ecommerce platforms in 2020

[rochon.a1.119]

In March 2020, Shopify saw over 7.3 million visits compared to the previous month. Shopify's overall traffic in Q1 2020 increased globally by 29% year-over-year, and searches for "Shopify free trial" grew by 89% during the month.

Creating an online store is only part of the challenge. Ensuring that it attracts qualified traffic, converts visitors into customers, and competes with the competition is critical to its success.

An action plan for eCommerce companies
Let's take a look at the landscape of the most important eCommerce stores in Spain , where some physical stores were affected. SEMrush has identified some key areas that new entrants in the eCommerce race should consider:

Increase traffic volume: Getting enough traffic volume is essential exit mobile database at times when customers are short on time, motivated by deals, and increasingly inclined to research items online before making a purchase;

Branded Search Optimization: Increasing brand awareness and targeting brand search can help you compete against big players; and

Targeting paid traffic: Allocating budgets to Google Ads and launching effective advertising campaigns can build brand awareness and attract website visitors who will then spend online or offline.