When It Makes Sense Not to Leave a Voicemail

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Prospecting is rarely one and done. It takes multiple touches to get prospects to engage. Therefore, leaving voicemail messages on prospecting calls is a crucial part of your fanatical prospecting strategy.

The most frequent question I get about voicemail is not about how to leave voice but, “Should I leave a voicemail?”

In my experience there are two camps on this: One that says you should never leave a voicemail and another that says you should always leave a voicemail. Both are wrong.

If you never leave a voicemail you will never get a call kenya telegram data back, you tell your prospect that you don’t you care enough to leave a message, you abdicate your responsibility to educate your prospect, and you hinder your efforts to build familiarity. Since getting a call back is a very good thing, it doesn’t make sense to never leave a voicemail.

Learn the secrets to leaving effective voicemail messages that get returned in our online sales training course The NEW Essentials of Voicemail

There are however, some circumstances where it might not make sense to leave a voicemail.

For example, if you are dialing a completely cold list of prospects and your goal is to make as many dials as possible while connecting with as many prospects as possible in the shortest possible time leaving voicemail messages will slow you down.