In addition, each founding subscriber receives a The Big Whale NFT , a non-fungible token whose uniqueness is confirmed by the blockchain. They act as titles of ownership relating to each of these subscriptions and can be transferred or sold according to the desire of their holder. In limited number , these NFTs and the subscriptions attached to them will potentially increase in value depending on the success of the media. If the modern newsletter is today a strong link between authors and their audiences, Web3 tools and NFTs therefore make it possible to increasingly value community experiences and reward the most active and generous members.
They also allow for greater interaction between authors and readers, and guide the editorial line of newsletters and media in order to best meet the expectations of their audience. Illustration: Markus Winkler on instagram data Unsplash Stay up to date and subscribe to the newsletter! International media news every Saturday in your inbox Your email address Register Discover all the France Télévisions newsletters On the same theme BeReal, Hive, Gas, new social networks to inform differently? Trends January 20, 2023 On TikTok, media outlets are trying to protect young people from misinformation by exploring new formats Trends December 16, 2022 Tech Trends 2020 for Journalism Will the Purple Elephant Beat the Blue Bird? wandering links November 26, 2022 Reading time: 7 min Share TO REMEMBER THIS WEEK: Between Twitter and Mastodon, journalists are wavering – since the acquisition of the blue bird.
Articles on the decentralized social network with the elephantine logo have flourished in the press: while some warn against the cultural differences between the two platforms , others have developed real user guides for journalists . Perhaps more than any other profession, journalists are thinking about the next ship that will save them from Elon Musk. For the moment, the estimates are mixed , particularly for the decentralized server journa.