As more and more people consume YouTube video content on TV , Google has been working on advertising particular channel for some time. Recently, YouTube's parent company introduced more advanced targeting that offers brands the opportunity to appear on a traditional medium , such as television, at malaysia phone number example lower budgets than airing commercials on TV channels.
But that's not all. In recent days, Google has created the ability for its advertisers to manage the frequency of exposure to CTV campaigns per viewer, allowing them to obtain lower costs as well as avoid excessive saturation resulting from too many ads.