You know the famous bazaars? Usually run by Chinese? Well, something like that…

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sabarina38
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Joined: Thu Dec 26, 2024 6:34 am

You know the famous bazaars? Usually run by Chinese? Well, something like that…

Post by sabarina38 »

This is the first mistake and it is the biggest mistake, because it does not present the slightest focus on the product and the service.

The example that is constantly benin whatsapp number database given is that of Coca Cola.

A colorful, sugary drink that still has no rivals today.

Why?

Not because it is better than many others (on the contrary); not because it is healthier (on the contrary); not because it is necessarily cheaper (on the contrary). But because it was the FIRST , or rather it was the first to be introduced as a category. The category of colored and sugary drinks.

In people's minds when you talk about carbonated drinks, the first brand that comes to mind is precisely her, Coca Cola.

Yes, then there was the arrival of Fanta, of Sprite but the brand that stands out in people's minds is always and only this one.

In jargon it is defined as: TOP OF MIND.
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