To improve SEO content performance, continuously monitor these key metrics:
Organic Traffic: How many people found your website via search engines? Traffic should ideally increase over time. Analyze the sources of traffic to improve content marketing performance.
Reading Time: How relevant and useful did searchers find your content? Low dwell times or session duration, especially combined with high bounce rates, indicate unengaging content and a poor user experience. Improve readability with bulleted lists, visuals, infographics, or interactive elements.
Clicks: How many users clicked on your content based on its title and meta description? Rewrite using the meta description writer to for a higher click-through rate.
Traffic Quality: Are the people visiting your website potential customers? A low conversion rate calls for content edits to make it match search intent.
Keyword Rankings: Are you ranking in the top results for your mai thailand business mailing list n keywords? If not, perform a Content Gap Analysis and, if needed, a site audit to address pain points.
Website Ranking (Overall): Known as Domain Rank (Moz) or Domain Authority (Ahrefs), this reflects your site’s overall SEO health. Improve it with a consistent publishing schedule and commitment to E-E-A-T content.
Other slightly less essential, yet still directionally helpful metrics to track include:
Total monthly visitors
Bounce rate
Heat map
Leads
Conversions
Sales
And there you have it—developing an SEO content strategy, in a nutshell.
Don’t overcomplicate this process, just start taking action to the best of your ability today. You’ll learn, grow, improve, and see increasingly more results over the coming months (and years) in growing your SEO traffic.
Taking Action: Bringing Your SEO Content Strategy into the Real World (with AI) Today
For better or for worse, AI-generated content is impossible to escape across all the major search engines in 2025 (and beyond).
Google itself is actively continuing to implement more AI summaries at the top of their own search results, and you can expect this to pick up pace on topics and search terms that have easily answered queries.